Telecommunications Focus Group

I attended a 1 hour “marketing” meeting for a telecom company last night. They wanted to know what was important to me when I buy TV, Phone, and Internet services. They paid me $100, and I tried to eat as many cookies as I could before I left.

Some interesting observations:

  • Most people in the room considered these services (TV, Internet, Phone) “essential”.
  • 3 of the guys were saying that their 15M Interconnection was not fast enough.
  • One lady said she should be given speed as fast as technically possible, but didn’t want to pay extra.
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